Inspired by the classic rubberised cotton raincoats sported by Danish grandads, RAINS makes outerwear that they describe as 'neo-Scandinavian'. And that's not a bad way to put it. Take this unisex fishtail parka, for example. Its roots are obviously in the no-nonsense functional slickers of the past, but the cut, colours, materials and design belong firmly in the present. At the heart of it is the fabric – a tactile PU-coated polyester that's durable and waterproof while remaining refreshingly lightweight. The seams are all ultrasonically welded and the coated zip closure is further protected by a slim placket with concealed poppers. There's a dropped hem at the back, with a lovely retro fishtail and drawstring. And if you're worried about the 'boil-in-the-bag' reputation of those old-school cagoules, don't be. This one's got plenty of ventilation hidden in the back yoke, plus elbow pleats for extra flexibility.
IMPORTANT: See SIZE GUIDE tab
Danes are tall people, and these RAINS jackets run a bit big. If you’re on the cusp between two sizes, we recommend that you take the smaller one.
| Style Measurements (cm) | XS | Small | Medium | Large | XL | XXL |
|---|---|---|---|---|---|---|
| Chest | 106 | 112 | 118 | 124 | 130 | 136 |
| Bottom | 110 | 116 | 122 | 128 | 134 | 140 |
| Sleeve length | 86.5 | 89 | 91.5 | 94 | 96.5 | 98.5 |
| Shoulder to shoulder | 45 | 46.5 | 48 | 49.5 | 51 | 52.5 |
| Length | 108 | 110 | 112 | 114 | 116 | 118 |
| Women's size | UK 8 | UK 10 | UK 12 | UK 14 | UK 16 | UK 18 |
There can’t be many outdoor brands gracing the runways at Paris Fashion Week, but RAINS is one of them. Fear not though – stylish as they are, the unisex jackets and bags from this up-and-coming Danish company are firmly rooted in heavy weather and Scandi heritage.
The Danes know a thing or two about rainwear, after all. Copenhagen gets an average of 170 rainy days a year, and since time immemorial, the classic rubberised cotton slicker has been the nation’s wet-weather armour of choice. When RAINS co-founders Philip Lotko and Daniel Brix Hesselager met at one of Denmark's largest textile and design schools, they wanted to take this Viking icon and turn it into something more contemporary. They started out in 2012 with a rain poncho, and quickly expanded into a range of raincoats and water-resistant bags – all in their signature ‘neo-Scandinavian’ style.
They’re textile designers at heart, and that’s where RAINS really shows its class. The specially developed matte-finish PU fabrics are lightweight and waterproof, with ultrasonically welded seams and ventilation carefully designed in.
Fashionable this stuff might be, but fast fashion it certainly isn’t. RAINS’s commitment to ethical and sustainable working stretches from the conditions in their partner factories to their transport logistics and even the lighting in their offices and shops. And at the heart of that, of course, are products that are built to last. If you do eventually manage to wear them out, RAINS will even trade you store credit when you return them for recycling.
