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If the thought of a wool cap conjures up visions of Elmer Fudd on the trail of a wascally wabbit, then think again – because this version from Amundsen has all the sporty good looks of your favourite ball cap. The clever bit is that they've made it in a winterised fabric that's 50/50 acrylic and real wool, for serious warmth when the mercury drops. Comfortable and adjustable, it features the brand name in understated tonal embroidery on the front, with Amundsen's signature Norwegian flag detailing on the backstrap.
Amundsen clothing is named after one of the greatest explorers ever to walk the Earth. No pressure there then. In fact, the company’s co-founder, Jørgen Amundsen, is a relative of the legendary man himself, and the brand’s designs are based on classic styles from the golden age of exploration. Throw in a generous dash of 1960s Nordic ski resort chic and you’ve got a unique range of good-looking kit that’ll get you noticed in all the right ways.
However, there’s nothing old-fashioned about the way Amundsen’s gear performs. Ruggedly built from merino wool and waterproof triple-layer cotton, these are serious expedition-grade garments built for a Scandi outdoor culture – a concept that the Norwegians call ‘friluftsliv’, or ‘open-air life’. It’s the idea that time spent enjoying the freedom of the outdoors should be a core part of your life, since it enhances just about everything else. Now that’s something we can all get on board with.
