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There's never been more to choose from in our men's range. We've been building it out steadily – the classics you'd expect sitting alongside newer arrivals that are worth getting to know. Fjällräven and Patagonia for the kit that earns its keep over years. Roark, Deus Ex Machina and Rhythm for the stuff that just looks good on a summer's day.
Whatever the occasion, the range has it covered. Shirts for slower days, tees and shorts when the sun actually shows up, and fleeces for when it inevitably doesn't.
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Roark's Run Amok range is what happens when a brand that grew up on surf travel turns its attention to technical performance. Lightweight, breathable and quick-drying kit that doesn't look like it belongs in a gym – it belongs on a trail, at a campsite, or anywhere the day happens to take you. The kind of gear you pack without overthinking and reach for every time.
First, here’s a blunt truth: the designer sunglasses industry is a straight-up rip off. Most of those high fashion brands don’t design the shades they sell. They order from a generic factory catalogue then slap on a logo. And cheap sunglasses, or worse, knock-offs hawked on a beach somewhere, aren’t any better. Ok, you’ve saved a wad of cash, but there’s no telling whether those lenses are giving your eyes much in the way of UV protection. Similarly, the cheap frames are liable to snap, and many end up in landfill, which just adds to the problem of plastic pollution.
US brand Sunski, based in sunny California, have always done things differently. All their styles are 100% original, designed from scratch at their studio in San Francisco. From the outset they prioritised style, fit, performance, value and sustainability. That means honest pricing, great looking frames, premium polarised lenses, high-quality components and a comfortable fit all day long, without squeezing or pinching. Sunski are so confident you’ll love your shades that they offer a lifetime warranty.
Maybe most importantly though, the brand also uses their own Superlight recycled polycarbonate resin in all their frames, rescuing scrap plastic from landfill and turning it into sunglasses. Their packaging is also plastic-free. The company is completely carbon neutral and are part of 1% for the Planet, supporting environmental causes year on year.
TL, DR? Great sunglasses designed for outdoorsy people, made from recycled stuff. Now, go have some fun.
Australian surf culture has always had a particular relationship with the way things look and feel – unhurried, considered, built for warm days and long evenings. Rhythm bottles that energy into a clothing range that moves between beach and town without effort. Linen shirts, vintage-washed tees, easy shorts and fleeces that don't take themselves too seriously. New to WildBounds, and exactly the kind of brand worth getting to know.
The right shoe changes the whole day. We've put together a men's footwear range that covers everything from technical trail shoes to handcrafted sandals and the kind of slippers you never want to take off – from brands that really know what they're doing.
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