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This one might look like your classic beach bag, but you'll notice the safari patches on the front. That's because those demanding Norwegians at Amundsen believe in comprehensive field-testing, and as such they've taken it overlanding in the Kalahari desert to make sure it's up to the job. Robustly constructed in tough cotton canvas, the base and handles are leather, and both materials will look better the more dust, sand and salt they encounter along life's journey. As the name suggests, this adventure tote makes a great weekend bag, with a 30-litre capacity, zip top and a couple of inside organiser pockets.
Amundsen clothing is named after one of the greatest explorers ever to walk the Earth. No pressure there then. In fact, the company’s co-founder, Jørgen Amundsen, is a relative of the legendary man himself, and the brand’s designs are based on classic styles from the golden age of exploration. Throw in a generous dash of 1960s Nordic ski resort chic and you’ve got a unique range of good-looking kit that’ll get you noticed in all the right ways.
However, there’s nothing old-fashioned about the way Amundsen’s gear performs. Ruggedly built from merino wool and waterproof triple-layer cotton, these are serious expedition-grade garments built for a Scandi outdoor culture – a concept that the Norwegians call ‘friluftsliv’, or ‘open-air life’. It’s the idea that time spent enjoying the freedom of the outdoors should be a core part of your life, since it enhances just about everything else. Now that’s something we can all get on board with.
