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This classic flannel shirt is built for days spent sampling craft beer or perusing the stalls of farmers’ markets. Featuring a simple and timeless buffalo check in a soft, comfortable organic cotton plaid, it pairs perfectly with your favourite jeans. Carefully considered details include wooden buttons, reinforced elbow patches and a scooped hem, all of which add to a sense of casual, laid-back style. In short, this is a shirt for taking it easy
For fit guidance, see the Picture Organic Fit Guide
| Imperial | Small | Medium | Large | XL | XXL |
|---|---|---|---|---|---|
| Height (in) | 67-68 | 69-70 | 71-72 | 73-74 | 75-76 |
| Chest (in) | 35-37 | 38-40 | 40-42 | 42-44 | 44-47 |
| Waist (in) | 29-31 | 31-33 | 34-36 | 36-38 | 38-40 |
| Hip (in) | 35-37 | 37-39 | 40-42 | 42-44 | 44-46 |
| Metric | Small | Medium | Large | XL | XXL |
|---|---|---|---|---|---|
| Height (cm) | 170-174 | 175-179 | 180-184 | 185-189 | 190-194 |
| Chest (cm) | 90-95 | 96-101 | 102-107 | 108-113 | 114-119 |
| Waist (cm) | 74-79 | 80-85 | 86-91 | 92-97 | 98-103 |
| Hip (cm) | 88-93 | 94-99 | 100-105 | 106-111 | 112-117 |
Picture Organic is the rebellious surf-skate lovechild of its three iconoclastic French founders: Julien, Jeremy and Vincent. The trio are lifelong friends and passionate board-riders of both snow and sidewalk. But they are also eco-conscious entrepreneurs united by a single-minded vision, as well as a determination to beat the odds.
That’s why, right from the start, Picture has always been 100% committed to sustainable, conscious design. It’s about more than just unique designs, rad colours and high-quality apparel – though it is all of those things too. Picture gear is all made from recycled, organic or responsibly sourced materials. And it doesn’t cost the earth either. Prices are controlled to make sure that the products are a viable alternative to conventional industrial production.
From The Journal: Picture Organic Clothing | The Story
