A tee that tells your story
Here's an idea worth getting behind. Roark's Made To Fade Tee is built using a pigment over-dye process that means every single piece is unique — no two are exactly the same straight out of the box, and they only get more individual from there. The spills, the sun, the salt, the dirt — it all becomes part of the fabric's story. Rather than fighting wear and fade, this tee is designed to embrace it. It's made from soft premium ringspun combed cotton that feels brilliant from day one, and the more you wear it, the more it becomes yours. If you're the kind of person who values a well-worn favourite over something box-fresh, this is your tee.
- Pigment over-dye process means every tee is genuinely one-of-a-kind
- Premium ringspun combed cotton for a soft, refined feel
- Designed to fade beautifully with wear, gets better the more you use it
- Available in a range of washed colourways
- Relaxed fit
- Classic SS Tee
- Vintage wash
- Garment dye
- 100% organic cotton
| Size | Size US | Size UK | Bust (inches) | Waist (inches) | Hip (inches) |
|---|---|---|---|---|---|
| XS | 0-2 | 6 | 32.5-33.5 | 24.5-25.5 | 35.5-36.5 |
| S | 4-6 | 8-10 | 34.5-35.5 | 26.5-27.5 | 37.5-38.5 |
| M | 8 | 12 | 36.5-37.5 | 28.5-29.5 | 39.5-40.5 |
| L | 10-12 | 14-16 | 39 | 31 | 42 |
| Size | Size US | Size UK | Bust (cm) | Waist (cm) | Hip (cm) |
|---|---|---|---|---|---|
| XS | 0-2 | 6 | 82.6-85.1 | 62.2-64.8 | 90.2-92.7 |
| S | 4-6 | 8-10 | 87.6-90.2 | 67.3-69.9 | 95.3-97.8 |
| M | 8 | 12 | 92.7-95.3 | 72.4-74.9 | 100.3-102.9 |
| L | 10-12 | 14-16 | 99.1 | 78.7 | 106.7 |
- Wash separately in cold water to minimize colour bleeding or fading
- Be mindful of potential colour transfer
- Tumble dry low
- Warm iron if needed
- Expect some colour variation and fading over time
- Supports Eco Initiatives: Roark is committed to utilising Fair Trade factories, eliminating harmful materials and substances, and monitoring employee labour standards throughout their supply chain. With garment circularity (ability to completely recycle main components of an existing garment) at the forefront of their sustainability initiatives, the brand is focused on forward-looking product engineering in order to provide recyclable products at the end of its initial product lifecycle
Some brands make clothes. Roark makes excuses to leave. Founded in 2010 by Ryan Hitzel — a restless artist, former Volcom creative and the kind of bloke who'd rather be digging through a back-alley market in Oaxaca than sitting behind a desk — Roark was born out of a road trip from San Francisco to the Mexican border and a deep frustration with an outdoor industry that had lost its sense of story. Ryan wanted something that wasn't just a surf brand, or a skate brand, or an outdoor brand — he wanted a brand built around the lifestyle of adventurism itself. The kind that sees every trip as a chance to discover something worth telling people about.
Each season, Roark's crew picks a destination somewhere on the map and heads out to test their gear across surfing, climbing, skating, running and whatever else the road throws at them. That real-world thrashing is what shapes the collection — purpose-built pieces that work just as well on a Himalayan motorcycle expedition as they do in a pub in the Lakes. It's gear designed for people who never quite know where they'll end up, and wouldn't have it any other way.